Google Plus: Why I Am Happy For Them

Product to Project
They quickly changed the product to a 'project' and that gave them
room to manuever. Whatever fault you find now can't stick on them,
it's an ongoing work.
This puts the reveiwers in a not so comfortable place of relative
influence(they usually want to be lords over all they behold).

Select Entry
Just like Gmail, Google Plus is currently an invite-only event. So
those that come in are psychologically prepped up to sit in awe raw
than in judgement. So if they have a fustrating experience, the
fustration won't be directed at Google in terms of a backlash but at
why they have to be the one to experience it and they diffuse that
fustrattion by connecting with others.

Face book Eat Your Heart Out
It was well timed. First a salvo from some high ranking Google people
at facebook pointedly picking a hole that they were about filling up
and then the release. And Facebook can't do anything about it. They
would not dare, should not. They shouldn't because what Facebook has,
that is now being ridiculed is their asset. Facebook is like a rowdy
party that has its edge and fun in its rowdiness. Everybody is in
everybody's face and its a typical college get together all over again
where the main aim is to relieve tension and be as crazy as you can
for the limited time available before the next morning. So they are in
a fix, if we move, they will say we moved and if we stay......we'll
stay(hopefully).
But this gives Google Plus all the aces as it were because they can
tout why they are different and sell their difference without fear of
Facebook risking a response, strategically or otherwise.

A Good Lesson In Product Release When There Are So Much Haters
Around(RIM take note) ie when you are percieved to too big to be
liked.

Rewind into last year. And the RIM guy comes up and says....here's our
tab project. We are releasing only two million units within the month
of April alone as our 'beta' stage and buyers will be in a position to
help perfect the 'project'. Meanwhile they are still sticking to their
time table of early release against the backdrop of a not so ready
product.
They could have even released it in January then given developers a
set time line of two months to come up with apps that will be added in
April etc. At the 'beta' stage 1.5 million units would only be
released to blackberry users while the remaining could be given to the
public who reading between the lines would add a blackberry device to
their list of gadgets.
There are so many ways this could have been handled....in restrospect
and there are still so many ways it can still be properly handled even
now. But Google learnt there lesson well from other people's mistake.

Google Plus: Why I Am Happy For Them

Product to Project
They quickly changed the product to a 'project' and that gave them
room to manuever. Whatever fault you find now can't stick on them,
it's an ongoing work.
This puts the reveiwers in a not so comfortable place of relative
influence(they usually want to be lords over all they behold).

Select Entry
Just like Gmail, Google Plus is currently an invite-only event. So
those that come in are psychologically prepped up to sit in awe raw
than in judgement. So if they have a fustrating experience, the
fustration won't be directed at Google in terms of a backlash but at
why they have to be the one to experience it and they diffuse that
fustrattion by connecting with others.

Face book Eat Your Heart Out
It was well timed. First a salvo from some high ranking Google people
at facebook pointedly picking a hole that they were about filling up
and then the release. And Facebook can't do anything about it. They
would not dare, should not. They shouldn't because what Facebook has,
that is now being ridiculed is their asset. Facebook is like a rowdy
party that has its edge and fun in its rowdiness. Everybody is in
everybody's face and its a typical college get together all over again
where the main aim is to relieve tension and be as crazy as you can
for the limited time available before the next morning. So they are in
a fix, if we move, they will say we moved and if we stay......we'll
stay(hopefully).
But this gives Google Plus all the aces as it were because they can
tout why they are different and sell their difference without fear of
Facebook risking a response, strategically or otherwise.

A Good Lesson In Product Release When There Are So Much Haters
Around(RIM take note) ie when you are percieved to too big to be
liked.

Rewind into last year. And the RIM guy comes up and says....here's our
tab project. We are releasing only two million units within the month
of April alone as our 'beta' stage and buyers will be in a position to
help perfect the 'project'. Meanwhile they are still sticking to their
time table of early release against the backdrop of a not so ready
product.
They could have even released it in January then given developers a
set time line of two months to come up with apps that will be added in
April etc. At the 'beta' stage 1.5 million units would only be
released to blackberry users while the remaining could be given to the
public who reading between the lines would add a blackberry device to
their list of gadgets.
There are so many ways this could have been handled....in restrospect
and there are still so many ways it can still be properly handled even
now. But Google learnt there lesson well from other people's mistake.

Something Big is Coming Soon

Announcement
We are about effecting some changes on Mimi's Site Review.
I'll be keeping you posted but a thirty to sixty day timeline to
effect the change is what we are looking at. We want to change the
look, feel and format of our site reviews with the target of producing
a consistency and quality that can be easily identified with and that
would add a distinct value to those who come here. The count down to
full implementation might start from the end of this month.

Quick thought/ review
ecrater.com
I 'discovered' this site on google search when I was looking up
'freee-store'(it was second on the number one page). What's unique
aboutit? It the first of such sites that I signed up to completely
from myhandheld without resorting to a desktop.
Why is this so special? Most sites don't handle mobile sign ups well.
Some even tell you plainly to sign up using a desk top(I won't mention
names). For others, you will encounter problems like dud tabs( tabs
you would tap but won't do what they are meant to do whether is to
link you up to another page or something else). But with ecrater.com
sign up, everything went smoothly. The whole process of signing up
went without any hitch and even though this should(in this time and
age) be seen as a given, it really isn't and they should be commended
for:-

1. Having a site/system that is fully optimized at the sign up stageto
give the mobile browser the best experience possible. Many a site fail
at this and there are even sites that should have no business failing
at this(like a company that is wholly dependent on the web for it
existence and income not to be able to give you this full mobile
experience when signing up and to actually tell you to go to a desk
top....its really a shame and like I said before we won't mention
names). There are even content publishing sites(another pointer) that
can't boast of this 'simple' but positive mobile experience.
2. Saying something and doing it. Some sites only tell you of the
experience but fall short of meeting their own benchmark.

Drawback
After successfully signing up with ecrater.com from my handheld,
Iwanted to see if the 'living room' experience would be the same. That
is, if I can sign up from my handheld, can I load up images/products
from my handheld(I wanted to set up a store for digital 'products'that
I had already stored on my handheld). It didn't work as
smoothly......I met a dud tab.
After logging into my ecrater.com account, I was directed to set up at
least one 'category'(which I was eager to do). After filling the
necessary details on the set up page(name of the category/description
etc), all that was left was to click the 'ADD' tab for it to go live.
I clicked it. It was a dud tab.

Shock/wonder?
There was another tab beside the dud 'ADD' tab; the 'CANCEL' tab(maybe
it was placed there if you wanted to cancel or delete the category
later because one could easily have gone back to clear the form that
had just been filled or clicked the back tab on the browser). I
clicked on the 'CANCEL' tab. It worked.

Conclusion
Obviously, since the cancel tab worked then the add tab was meant
towork but it didn't. Something needs to be done by ecrater.com.
Unfortunately, I have never gone to a site and checked theirf
unctionality with my handheld before and went back to see that such
faults(such as dud tabs) had been corrected. They have never been
corrected.
It kind of leaves me with the impression that either they don't
really check to see that the user experience of their site is top draw
using any kind of device or they can't really do anything about it.
Still I still commend ecrater.com for having a site that gives a
hitchfree sign up experience from a handheld. If they can just correct
that tiny but very importan dud 'ADD' tab within their site and indeed
lookto see if there should be any other corrections, they would be
thefirst site I have seen in a long while that has an A-plus
mobilebrowsing experience.

--
Sent from my mobile device

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